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Vinu Chaitanya's blog. 

Filtering by Tag: Role of Design

Designed to Confuse

Vinu Chaitanya

Design is either not understood at all or is seen as 'styling' by many who think they do. Yes, choosing the colors for your walls, the paper for your brochure, the font for your logo, is all design but that’s not all there is to it. To design, is to create a system, to take a holistic view of what exists and to imagine what could be. And then to go ahead and actually do it. 

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